high performance coaching for entrepreneurs

Looking for a mesh of mindset, business strategy, & leadership growth? It’s here.

You’ve been in the business game for a little while.

You’ve seen success and you’ve made things happen off of your sheer “high achiever” nature.

Even though things may look great on the surface, you’ve come to realize that the thing holding you back from your TRUE potential might actually be YOU.

When you need mindset-strengthening support with a strategic business edge, I’m the coach for you. I help perpetually-successful business owners stop letting their mind be their biggest enemy and instead harness that power to finally reach the potential they know they’re capable of.

The truth is...

You love your business,
You want to work in it and on it.


But you’re tired of feeling like you’re torturing yourself for the sake of success on paper.

It may be an unpopular take in today’s contrarian world, but I don’t toss around the label “high-achiever” like it’s something you should extinguish.

In fact, I’m just like you.

We love our businesses. We WANT to work in them, do the things, make the money, have nice things.

But I have a hunch that you also want to feel fulfilled, effective, and like you’re finally not getting in your own way 24/7, stuck torturing yourself toward a vision of success you’re not even sure you want in the first place.

You want to achieve what YOU want.
And that means you want to STOP feeling compelled to achieve what the world says you should want.

and that requires more than just:

  • Setting goals

  • Buying a planner

  • Asking ChatGPT

  • Even pasting a 90’s style vision board on your composition book

(Sorry, did that feel like an attack?)

It requires consistent support designed to guide you through the dynamic reality of being a business owner.

And that means you need more than just a business coach who can give you a 90-day Reels Strategy.

You need a coaching experience that:

Can hold the depth and nuance of you as a whole human…


Understand how your mind factors into your strategy and vice versa…


And finally help you utilize your abilities (and anyone else’s on your team) to their fullest potential…

...all while feeling more at home with yourself than you ever have before.

That’s the kind of coaching I want.

sound like your jam?

I’m Jennifer Diaz, and I truly can’t wait to coach you.

I’m a mindset & business Coach, wife, mother, driven woman with impeccable taste in aesthetics and food (or so it says in my journal 😉).

I live in Nashville with my husband and son, Eric & Callum, plus our original attempt at a child, our golden retriever, [name? I forgot!].

Through trial, error, and intentionality, I’ve been able to build the life of my dreams again and again in each season. Whether it’s how I spend the mundane days, traveling abroad as a family, or the clients I get to coach and interact with week in and week out…
… the thread that ties each aspect of my life together is that I designed it and lived it in my mind before bringing it to reality in the world.

I love supporting my amazingly talented clients to reach the potential they know they’re capable of.

Because I believe if you can envision it, it’s more than meant for you.


And it’s time we finally make sure that YOU are no longer the only thing holding you back.

THE MOMENTUM-SHIFTING MINDSET YOU DESIRE IS HERe

Ready to become the most grounded, goal-getting version of you?

6-Month 1:1 Mindset & Business Coaching

Let’s dive in deep together.
5-figure investment

My 6-month container of coaching is perfect for the entrepreneur with a big vision for both life and business.

  • Maybe you’ve unexpectedly become a leader and you’re navigating doing that well while holding your own boundaries.

  • Maybe you’ve made it as far as you can on pure achievement and you’ve realized your thought life needs an overhaul.

  • Maybe you need guidance on how to hold your standards of excellence alongside compassion for yourself so you don’t constantly feel like you’re not enough.

I am here for all of that and more

What the coaching includes:

  • (3) 60-minute 1:1 calls per month

  • A personalized membership portal with access to mindset resources

  • Unlimited communication between coaching calls

Mindset & Business Coaching Intensive

Small sample of coaching, big helping of momentum.
$1497

Intensives are perfect for the high-achieving entrepreneur who wants guidance and strategic help that they can execute immediately.


Or if you’d like to sample working together in a bite-sized fashion.

What intensives includes:

  • (2) 60-minute 1:1 calls (can be used at once or within a month)

  • Customized action plan to move forward with confidence in your business and personal growth

  • Personalized subconscious reprogramming tools to shift limiting beliefs and embody your next-level self

  • 1 month of 1:1 Voxer support to implement your plan with accountability and encouragement

  • 6 months of access to The JAVA Method Mindset Membership for ongoing mindset reprogramming

What clients are saying

  • "I earned back every penny of the investment and more

    Working with Jen was nothing short of amazing. She always showed up with such compassion and expertise. She helped me feel more confident in making business decisions that were aligned with my values and quieted my inner critic. During our time together I had two separate 30k course launches, started a membership site that is generating about 4k in monthly recurring revenue, hired two business support staff, all while growing a tiny human in my belly and moving across the country. Working with her, I earned back every penny the investment was worth, and feel so much more settled in my business. I also am drawing better lines of boundaries with business and clients. My self worth as a dietitian is much less tied to my clients outcomes and much more to how I show up for them. If you are thinking about working with Jen, you should... the decision is really when to start, not if you should. I wish I had found her sooner.”

    - Caitlin Johnson

  • "I could work with Jen forever

    Hands down the best coach I have ever had and I have paid for several. I love Jen's vibe, she makes you feel safe and comfortable. She really is a force that wants you to be the best- really helps you harness your power and get clear on what you want and how you plan to get there. I could work with her forever.”

    - Courtnie Nichols

  • "I am now fulfilled and ready for my journey, daily

    I've written many testimonials for coaches but never before felt the emotion evoked in this one for Jen Diaz. Before I worked with Jen, I had a morning routine that left me still needing more fulfillment and support to truly embrace my entrepreneurship journey. In our work together and her library of meditations for inner child, being present, abundance, and much more, I now have a morning routine that leaves me fulfilled and ready for my journey. With Jen I've had not only financial wins of my highest revenue month, but I also strengthened my relationships with myself, Christ, clients, and my deepest personal relationships. If you are on the fence in working with her, climb it and run into her loving arms. She's the coach you need for leveling up in every aspect of your life! I'm proof!”

    - Shanna Tyler

  • " I did not expect my whole life to change from this

    Working with Jen was incredible. Jen really challenged me in ways that no one has before and pushed me to dig deeper in a lot of areas. My life has been impacted in SO many ways. I didn't expect for my whole life to change from this. I was hoping to see improvements in myself as a business owner, but I didn't realize what an impact this would have on how I conduct my day and my life. I feel like I'm a lot more patient with myself now and I hold a lot more space and understanding for myself and the things that upset me. I'm able to work through my struggles vs just burying them, which has been tremendously helpful. Working with Jen was pivotal in my career as an entrepreneur. Jen is incredibly and a truly amazing coach. She's gentle and understanding, but still challenged and pushed me in a really productive and encouraging way. I'm very Type A and a perfectionist who likes to control everything. I found the greatest and most abundant wins came from truly surrendering the outcome and trusting that things will work out the way they are meant to. I'm so grateful for Jen and this entire experience and I know that with the grace and understanding I have with myself now, I'll be able to better support my own clients and team members moving forward.”

    -Jamie Mills

1:1 Coaching is perfect for you if:

  • You’ve already achieved success in life and business, but you have a really big vision and you want MORE

  • You don’t just want to make more money, but you also want to grow as a leader in your own organization and your industry

  • You’re aware of your “blocks” but you’re not taking action or moving through them in a sustainable way

  • You’re experiencing a lot of growth, but you can’t seem to shake the incredible discomfort of it all

  • You’re afraid you’ll have to just scale back or play smaller to avoid burnout and actually manage your business well

From this

Frustrated, exhausted, tired of the cycle

Constantly choosing between a better life, thriving, relationships, or more success and growth in business.

Knowledge of the business world

So “in the business” that you have a hard time stepping out to see opportunities

Not making the revenue you desire to make, no matter how much work you put in or strategy you shift

To this

Creating change from the inside out

Higher revenue, more enjoyment, improved relationships, better health

Control over your response, no matter what the business world throws you

Someone to hold you, your business, and all the potential you possess, helping you see it along the way

Have a business that brings in the revenue you desire while fueling a delicious life.

I have encouraging news for you

Your desire for excellence doesn’t have to clash with self-compassion

You shouldn’t have to choose between success in business and fulfillment in life. When you do it right, you blend the two together in a way that feeds into one another rather than taking away. The result? Instead of improving in ONE area, I help my clients envision a life where it’s ALL GOOD. And I also help them build the resilience for any challenges that arise so they don’t veer off the path of their desires as soon as a wrench is thrown in the plan.

A wise man once said,
“If you can dodge a wrench, you can dodge a ball.”

But he forgot to mention that you can build everything you want in life, and so much more, too.

I’m sure of it because I’ve seen it happen for myself and my clients.

So, if you want success, you desire more, but you’re tired of sacrificing your well-being to achieve it…

I’d love to coach you into this reality for yourself.